Beta Hat Industries LLC d/b/a Arkade Research Panel

Privacy Policy

Effective Date: June 10, 2024

Last Updated: June 10, 2024

 

Beta Hat Industries LLC, a California limited liability company doing business as Arkade Research Panel (“Arkade,” “we,” “us,” or “our”), respects your privacy, and we are committed to protecting it through our compliance with this Privacy Policy (this “Policy”). 

This Policy describes the types of Information (defined below in Section 3) we may collect from you or that you may provide (i) when you access and/or use the Arkade website, (ii) in order for us to perform services for you, and/or (iii) in order for you to participate in our surveys, as well as our practices for collecting, using, maintaining, protecting, and disclosing that Information.

This Policy applies to Information we collect:

• On our website;

• In-person; and/or

• In e-mail, facsimile, and other electronic messages between you and us.

It does not apply to Information collected:

• any other website operated by us or any third party; or

• by any third party.

Please read this Policy carefully to understand our policies and practices regarding your Information and how we will treat it. If you do not agree with our policies and practices, please do not visit our website. By visiting our website, you agree to this Policy.

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1 -  TERRITORIAL SCOPE
This Policy applies to users of our website located in the United States. 

2 - MINORS AND CHILDREN UNDER THE AGE OF 13
Our website and services are not directed at, or intended for, minors and children under the age of 13. We do not knowingly collect Information about children under the age of 13. If we determine that a user is under the age of 13, we will immediately delete any Information provided by the user. If you believe we might have any Information from or about a child under the age of 13 please contact us at privacy@arkaderesearch.com. 

 

3 - INFORMATION WE COLLECT ABOUT YOU 
We collect Personal Information (defined below) and information that is not Personal Information (“Non-Personal Information,” together with Personal Information, “Information”) from visitors of our website. For the purposes of this Policy, “Personal Information” means the information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, to a person or a household. We may combine Non-Personal Information with Personal Information, and in those circumstances, we will treat the combined information as Personal Information. We collect several types of Personal Information, including the following:

• First and Last Name

• Email Address

• Phone Number

• Postal Address

• How you heard about us

• IP Address

• Browser Type

• Usage data, such as access dates and times

 

We may collect several types of Non-Personal Information including:

• Your responses to survey questions that do not include Personal Information

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4 - HOW WE COLLECT YOUR INFORMATION 
We collect your Information from various sources that may include, for example, the following: 

• You Directly. Information you provide directly when you use or otherwise interact with our website; fill out and submit forms to us online or via fax; create or update your user account, contact us; and/or provide us with feedback. 

• Your Browser or Device. Information collected automatically as a result of visiting our website, including through the use of cookies as described below. 
   

We may use cookies to collect the following Information: IP Address, geolocation information, time zone, usage times and volume, and Information about the device you are using (for example, device type, device ID, characteristics and status, browser type, screen size, internet bandwidth, and operating system and application), language preference, URL click stream, or Information that we collect through our marketing activities. Cookies are small files of letters and numbers stored on your browser or device that enable the cookie owner to recognize the device when it visits websites or uses online services. The website you visit may set cookies directly, known as first-party cookies, or may trigger cookies set by other domain names, known as third-party cookies. While we may automatically use some cookies that are strictly necessary to provide the services you request or enable communications, we request your consent for all of our other cookie uses.

We may use the following types of cookies:

 

• Strictly necessary cookies. Our website requires the use of these cookies to properly operate or provide necessary functions relating to the services you request. They include, for example, cookies enabling you to securely access our website. These are persistent cookies that generally last 30 days.

• Analytical/performance cookies. These cookies allow us and our third-party service providers to recognize and count the number of visitors and to see how visitors move around our website when they are using it. This helps us improve how our website works by, for example, ensuring that visitors can easily find what they need on our website. These cookies generate aggregate statistics that are not associated with an individualized profile, and are persistent cookies that generally last 30 days. 

• Functionality cookies. These cookies enable helpful but non-essential website functions that improve your website experience. By recognizing you when you return to our website, they may, for example, allow us to personalize our content for you, greet you by name, or remember your preferences. These are persistent cookies that generally last 30 days. 

If you do not want to receive cookies, you can change your browser settings on your computer or other device you’re using to access our services. If you use our website without changing your browser settings, or if you click the “Accept” button on our website page regarding cookies, we’ll assume that you’re happy to receive all cookies on the website and that you have provided consent by such actions or conduct. Most browsers also provide functionality that lets you review and erase cookies, including our website cookies. Please note that the website may not work properly without cookies.

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5 - HOW WE USE YOUR INFORMATION

We use Information that we collect about you or that you provide to us:

• To present our website and its contents to you, as applicable.

• To provide you with information, products, or services that you request from us.

• To notify you about changes to our website or any additional services that we offer or provide though it.

• To allow you to participate in interactive features on our website.

• To improve your website experience.

• To provide you support services.

• To support internal recordkeeping.

• To conduct market research.

• To investigate, deter, and protect against fraudulent, unauthorized or illegal activity.

• To inform you about promotions, events, and news related to our website.

• To contact you with respect to our website.

• To fulfill any other purpose for which you provide it.

• In any other way we may describe when you provide the Information, or for which you may otherwise consent to

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6 - DISCLOSURE OF YOUR INFORMATION

Arkade does not sell, share, lease, or otherwise disclose your Personal Information except as expressly stated in this Policy.

We may disclose Information that we collect, or that you provide, as described in this Policy:

• To our employees on a need-to-know basis.

• To our affiliated companies on a need-to-know basis.

• In anonymized and/or aggregated form to contractors, service providers and other third parties, such as our payment processing partners, we use to support our business and who are bound by contractual obligations to keep Information confidential and use it only for the purposes for which we disclose it to them.

• To a buyer or successor in the event of a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding.

• For any other purpose disclosed by us when you provide the Information.

• With your consent.

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We may also disclose your Personal Information:

• To comply with any court order, law, or legal process, including responding to any government or regulatory request.

• To enforce other agreements, including for billing and collection purposes.

• If we believe disclosure is necessary or appropriate to protect our rights, property, or safety, or the rights, property, or safety of you, our customers, or others.

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We may disclose your Non-Personal Information to our customers who pay us for our market-research services. We do not disclose your Personal Information to our customers.

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7 - CHOICES ABOUT HOW WE USE AND DISCLOSE YOUR INFORMATION

We strive to provide you with choices regarding the Information you provide to us. We have created mechanisms to provide you with the following control over your Information:

• Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some aspects of our website may not function as intended.

• Communications. You may opt out of receiving promotional e-mail communications from us by sending us an e-mail to privacy@arkaderesearch.com or by clicking “unsubscribe” at the bottom of the e-mails we send to you. Please note that you may not be able to opt-out of certain transactional e-mails, or other communications required by law, or that may be necessary for the performance of your or our obligations, or for the exercise of your or our rights pursuant to this Policy.

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8 - THIRD PARTY LINKS ON OUR SITE

Our website may contain links to other third-party websites for your convenience. We are not responsible for the privacy policies and practices of other third-parties and any Information you submit to a third-party is subject to their privacy policy. Once you leave our website or are otherwise redirected to a third-party website, application, or other online service, we encourage you to read the privacy policy applicable to that third party.

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9 - YOUR CALIFORNIA PRIVACY RIGHTS

We do not sell, trade, or otherwise transfer your Personal Information to third parties, except as expressly stated in this Policy. The California Consumer Privacy Act of 2018, as amended (Cal. Civ. Code §§ 1798.100 to 1798.199) (“CCPA”), does not apply to us. If you have any questions or concerns about the CCPA, its non-applicability to us, this Policy, or how we collect, use, or disclose your Information, please e-mail us at privacy@arkaderesearch.com.

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California “Shine the Light” Law

Separate from CCPA, California residents may, pursuant to California Civil Code Section 1798.83 (the California “Shine the Light” law), request certain information regarding our disclosure (if any) of Personal Information to third parties for direct marketing purposes. To make such a request, please contact us, identify yourself as a California resident and provide sufficient information so we can take appropriate action, such as your name, email address or any additional information required.

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10 - DATA PROCESSING AND SECURITY

We have implemented measures designed to secure your Information from accidental loss and from unauthorized access, use, alteration, and disclosure. All Information you provide to us is stored on our secure servers behind firewalls.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your Information, for example by encrypting data in transit, we cannot guarantee the security of your Information transmitted to our website. Any transmission of Information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the website.

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11 - CHANGES TO OUR PRIVACY POLICY

We may modify the terms of this Policy and we encourage you to review this Policy regularly. We will inform you about any amendments to our Policy via email or other commercially reasonable means within 15 days of making any such a modification. Continued use of our website shall constitute acceptance of any such amendments. We will also post the amended version on this page and indicate at the top of the page when this Policy was last updated.

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Contact Information

To ask questions or comment about this Privacy Policy and our privacy practices, contact us at privacy@arkaderesearch.com.

 

12 - USERS OUTSIDE THE UNITED STATES

Arkade is based in the United States, and our website is hosted here. If you are visiting our website, the laws governing our collection and use of Personal Information may be different from the laws of your country. If you decide to visit our website or share your Personal Information with Arkade, you agree to be governed by the laws of the United States, and you expressly consent to the transfer of your data to the United States, to the maximum extent permissible under applicable law.

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